Air Jordan 3 "Georgetown" Release Date Unveiled

For the second year in the row, Nike's Jordan Brand has unveiled a pair of college-themed Jordan 3s in honor of the March Madness tournament. Last year's "UNC" Jordan 3 was originally aligned to the 2020 tournament that was subsequently canceled due to the COVID-19 pandemic. For this year, the brand added a Hoyas-themed offering for the March Madness occasion. The Air Jordan 3 "Georgetown" arrived this Saturday, March 20th at select sneaker retailers. 

The kicks arrive in a Midnight Navy, Cement Grey and White colorway, pointing to a classic "Black Cement" colorway often used by the brand. While the school served as inspiration for the design of the kicks, the school's likeness in the kicks is not actually all that apparent. The university's emblem or mascot makes no appearance on the show, not even on the tongue. Rather, the shoe features classical Jordan branding such as Jumpman embroideries and symbols at tongue and back.